by Derek C Barrington
Here are some tips for those of you that are in, or wish to enter, the Drop Shipping arena. This is a very lucrative arena to join but it also has many pitfalls, so if you don't want to drop like a stone take note of the tips that are here.
For those that are just starting out, you'll need a computer and an internet connection along with a telephone so that you can speak to your customers or shippers directly if the need arises.
You will need to find some good drop shippers who will sell the goods to you at a price that allows you a decent margin on the mark up.
Your drop shipper needs to be reliable and hold a good stock of the items you are going to be selling. Once you have identified your possible drop shippers you will need to contact them to get a price list and good photographs of their range of goods. This is normally done on the internet and all the photographs and prices will be sent to you over the internet.
You will want to use drop shippers who have proper warehouse facilities and a good and efficient logistics team so the goods ordered are dispatched without delay. You also need to make sure the drop shipper you are using only deals in genuine goods and is not going to send counterfeit goods to your customers. It is your reputation that is going to suffer if there is any wrong doing. If you are using a good drop shipping company they will put stickers with your company name on the parcels that are sent out. They will also supply your customer with contact details in case of any complaints. These should be dealt with as quickly as possible and in your name. The drop shipper should accept credit cards, PayPal etc, as should you.
Once you have your product list and photo's you are going to need to be imaginative to put a slightly different but true description of the article(s) you are selling. If possible also change the images. Remember the drop shipper you are using may be sending the exact same details to many others like you, so you need to be just a little different to attract more attention. You could also build your own website using the items from your drop shipper, but should you chose to go that route make sure you keep the website up to date or you could end up getting orders for out of stock items. Should you be unfortunate enough to do this contact your shipper and find out when the stock will be available, or you could possibly source the same item elsewhere. If there is going to be any delay in the item being shipped to your customer then contact them immediately and inform them of the situation. You should give them the choice of waiting for the delivery or accepting a full refund for the goods ordered. Keep in mind if you are using eBay your customers are going to rate you. The last thing you need are negative comments as these could completely crush your business and any reputation you have built up. If you manage to pick a shipper who is constantly running out of stock or late with their deliveries then change them. It is your reputation that is being affected and not theirs.
If you build your own website ensure you put plenty of keywords in the text to attract the search engines. Keep the site clean and interesting with short but accurate descriptions. If you do these things then you can look forward to a productive and prosperous future.